The cultural and economic repercussions of the possible ban on TikTok in the United States are already visible, with emphasis on the migration of users, especially Latino content creators, to the Chinese app Xiaohongshu, known globally as RedNote. The U.S. Supreme Court's decision, which conditions TikTok's permanence in the country on sale to an owner unrelated to the Chinese Communist Party, motivated this transition. As a result, RedNote quickly became the most downloaded app on the App Store and Google Play Store, reflecting the immediate impact of the measure, according to Latin Times.

Among the migrants to RedNote are Latino influencers, who have brought unique cultural traits to the new platform, such as Mexican music, traditional recipes and the celebration of artists like Bad Bunny. The app's name, translated as "Little Red Book," is a reference to Mao Zedong's famous text, which many users considered ironic when they adopted it in protest against TikTok's ban, according to the publication.

However, the transition is not without losses. Many creators are economically dependent on TikTok. For these creators, the platform represented not only a source of income, but also a space for community building and cultural expression. The emotional and practical impact of change is evident as creators adapt to new realities.